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BHG partners with Eurostop for EPOS

Department store group BHG has completed its first rollout of Eurostop’s EPOS systems in the newest of its seven outlets in Singapore. The location is at Jurong Point, Singapore’s largest suburban mall and a major shopping attraction in the area.

From sign-up to go live, Eurostop successfully completed the rapid rollout of its systems, including integration to existing architecture, in just over three months. Part of the project involved full customisation of the software to connect to other BHG business systems, including CRM, payments and staff system. BHG’s new EPOS estate launched with 1,000 promotions running simultaneously across its department store.

Serene Tan, executive director of BHG Group said: “Despite a difficult economic climate we have been successful in retaining and attracting customers by remaining relevant to today’s shoppers. We have the right tools to refresh our merchandise categories regularly, as well as innovative visual merchandising strategies and the ability to run in-store promotions to remain relevant. Our investment in Eurostop retail systems is central to enable us to maintain a smart brand mix, yet still maintaining a tight control on stock turnover and profit margins.”

Eurostop was founded in the UK in 1990 and provides global EPOS and retail solutions to the fashion, footwear, jewellery and general merchandise retail industries.


Eurostop shows connected retail solutions at Retail Business Technology Expo

London-based omnichannel retail software company Eurostop is to show its latest connected retail solutions and a new, in-store mobile app at the Retail Business Technology Expo (RTBE) 2017.

Taking place on the 8th and 9th May at London’s Olympia, RTBE is Europe’s biggest and fastest growing event for retail and hospitality. During the two days, Eurostop will be demonstrating retail solutions such as e-rmis for head office stock control and merchandise management, e-pos touch for omnichannel point of sale, e-fulfilment for intelligence sourcing and order fulfilment and its suite of business insights and reporting solutions.

The company will also be showcasing its wide range of features for international retailers and companies that are considering expansion into overseas markets.

The new mobile app is compatible with tablets and smartphones and provides instant access to live stock detail on the shop floor, providing staff with the tools to create a more helpful and streamlined customer experience, with the added ability of being able to cross sell and sell.

Eurostop’s integration with yReceipts will also be on show, bringing together the offline and online customer experience, opening up opportunities for further personalised marketing, engagement and customer loyalty.

Eurostop’s connected systems together with partner solutions for online channels, warehouse management, accounting, wholesale and ERP, provide a central platform for information and omnichannel reporting, providing insight and direction for the business.

Deborah Loh, Marketing Manager at Eurostop said: “The bricks and mortar experience continues to be a pivotal element in many customer journeys. At Eurostop we are committed to developing ways for our customers to harness technology to enhance the in-store experience and extend it across all digital touchpoints.”